I grew up in Spring Branch, TX, graduated from Smithson Valley High School, and then attended Texas A&M University, where I graduated with a Bachelor’s degree in Business Finance in 1994. After graduating, I worked with my dad at J. Long Builder. As a fourth-generation builder, our family has built over 400 homes. I personally have built steel-framed homes, true basements, walk-out basements, airplane hangars, “Safe Rooms”, German Texas Style homes, Traditional, Colonial, Southwest, Ranch, Spanish, Craftsman, Contemporary, Mediterranean, Tuscan, Texas Tuscan Style Homes. And even a cinder block home. I have also built some very special homes, including: “Camp Cuddle– Up” for Ms. Sally Peterson, “A Montana-style Mountain Home” for James & Barbara Gregory, & the “Airplane” home for Larry & Connie Shanks. My experience, knowledge, and determination are unparalleled in the industry. I have worked with many residential designers and residential architects in San Antonio, several in Houston, one in Austin, and one in Florida. In 2005, after nearly 30 years of building custom homes, my dad decided to pursue land development. This gave me the opportunity to pursue my own company – and Timeless Luxury Homes was created in 2005.
Meet Your Builder:
Johnnie Long
Johnnie Long is the passionate builder behind Timeless Luxury Homes, eager to transform visions into reality. While many in the industry may have begun their careers in production or retail, Johnnie’s journey started early—at just three years old, he was already “helping” his father and grandfather in their building endeavors. This early exposure ignited a profound love for construction that has only grown over the years.



Born To Build
From the age of eight, Johnnie was immersed in the world of construction, undertaking site cleanup duties on his father’s custom home sites. By twelve, he was crafting cabinets and learning trim work with his grandfather. Throughout his teenage years, he gained invaluable experience alongside skilled tradesmen, including framers, roofers, painters, and trim carpenters. This foundation equipped him with a broad range of skills and perspectives in the building industry.
By the age of thirty, Johnnie had already achieved remarkable milestones: he owned and operated a thriving twelve-man cabinet shop, supervised multiple crews, managed in-house accounting, and designed beautiful new homes. His commitment to excellence led him to become President of one of the premier custom design/build companies in the Texas Hill Country.
Foundation for Success
Values
Our philosophy, then, is the same as mine is now – to provide the best service and custom home-building experience possible. Since 1994, I have seen many builders come and go – some good and some bad. Building the Custom Home of your dreams should be an enjoyable experience. Take your time and thoroughly interview and investigate each builder you are considering. Don’t just call a few customer referrals, but request credit references, subcontractor references, and supplier references. Do your due diligence now and avoid a potential nightmare later. I am a consumer advocate, and I get irritated when I see another builder’s job specifications that are so vague and minimal that there is no way he can be held accountable for any of his work. Even if you have already chosen another builder, I would love the opportunity to meet you and review your plans and specifications in detail with you from an unbiased builder’s perspective.
I am here to help any way I can. I have a lot to offer and will gladly share my knowledge and experience with you.

Our Core Values
Commitment to Excellence in Every Detail
At Timeless Luxury Homes, our philosophy has remained unwavering since our inception: to provide the finest service and custom home-building experience possible. Since 1994, we’ve witnessed the ebb and flow of the construction industry, observing various builders rise and fall. Our commitment is rooted in the belief that building the custom home of your dreams should be a delightful and fulfilling journey.
Choosing the Right Builder: A Thoughtful Process
We encourage prospective homeowners to take their time when selecting a builder. Thoroughly interviewing and investigating each candidate is essential. Go beyond simple customer referrals; we recommend requesting credit references, subcontractor insights, and supplier endorsements. Conducting this due diligence now can help you avoid potential disappointments later.
A Voice for the Consumer
As passionate advocates for our clients, we find it frustrating to encounter builders who provide vague job specifications. Clarity and accountability are paramount, and our aim is to ensure that your specific needs and desires are met with precision. Even if you’ve chosen another builder, Timeless Luxury Homes welcomes the opportunity to meet with you and review your plans and specifications from an unbiased perspective.
Here to Support Your Vision
Timeless Luxury Homes is dedicated to being a resource for you. With a wealth of knowledge and experience at our disposal, we are eager to share our insights and assist in any way we can, making your dream home a reality.
